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Giving thought to your typeface

February 22, 2015 by in category News, Website Design with 0 and 0

Choosing a typeface for your website is one of the most important design decisions. One of the key factors to think about when choosing a typeface is how well you can read it.

Typefaces which can be read easily and display their text crisply and clearly are the practical option for websites. Cluttered or overly decorative typefaces should generally be avoided, unless they are used for specific creative touches and not for large volumes of text. Choosing the right font is important as you need one that matches the overall theme and look of your site, whilst also ensuring that your content can easily be read.

There are many fonts out there to choose from. Some are Freeware and can be used by companies and websites without needing royalties. Some are free for personal use, which means that they can only be used on a personal level, while some need to be paid for. Generally speaking, while free fonts can be useful in many ways and are something to look into for those companies who do not have the budget, paid for fonts should not be ignored either. Paid fonts are generally of a higher quality than their free counterparts. Though they may cost more, particularly if you use a font that requires you to pay depending on page or website views, they are fully legal to use wherever you want and lend themselves to an originality for your website that cannot be replicated with a free font.

One thing to obviously consider is not just how the font looks, but how it functions. One font that may look excellent on desktops may look cramped on mobile devices. If your font does not look good on the mobile version of your website, you will simply deter any potential customers. When designing your website, we will ensure that the best possible fonts are used to deliver a clean and crisp look to your website. We will ensure that all content is easy to read on both desktop and mobile platforms, and that it looks good regardless of whether its accessed via mobile or desktop.

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