As they often do, Google have recently changed their search engine algorithm to keep up with the new ways that people are searching for things. Many years ago, SEO (Search Engine Optimisation) was quite simple and a large jump away from where it is now. Back then, Google bumped websites up the radar by the […]
Content marketing is one of the most effective techniques used to promote websites and ensure they are easier to find on search engines. If you want to make the biggest impact and take advantage of the benefits it brings, you need to get your strategy right and ensure you avoid the potential pitfalls.
In 2014, we are well and truly into the digital age and if you own a business, you need a website. Online presence is one of the largest factors that will be a deciding point for potential customers, and for that reason it’s vital that you have informative and engaging content. In this day […]
It’s essential that your website is both attractive and highly functional. Many websites fall into the category of having a website which looks impressive, but is difficult to navigate, or having a website which can be used with ease but is visually unappealing. The best websites strike the perfect balance of simplicity and visual appeal.
The usage of mobile devices continues to grow, giving companies even more opportunities to attract customers, make sales and be successful. Statistics suggest that these days, more people are using mobile phones to browse the internet rather than desktop computers or laptops. The biggest advantage of modern phones is that the connections are strong enough […]
All websites deserve good content. Without content, a website definitely won’t leave a significant impression on its customer. Good content will promote a website and ensure that its goals, purposes and information are displayed clearly. On the other hand, bad content will simply drag a website down and will ensure that it does not get […]
The first week of October sees us celebrating our second anniversary here at Web Consultancy. For us it has been an incredible two years, reflected in the wide and diverse number of businesses we have been privileged to work with to bring web success. As unaccustomed as we are to resting to reflect on success, […]
Networking hours can be great for your business, just by adding a hashtag into you tweet you can connect to businesses, clients and potential customers in your local area or industry. There are many networking hours (tweet-ups, twitter hours, twitter chats) on Twitter, so find your local one, get involved and start networking!