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OUR THOUGHTS

WHAT WE'VE BEEN THINKING ABOUT RECENTLY

Great web design can boost your SEO

October 27, 2014 by in category News

Search Engine Optimisation, SEO for short, is an invaluable asset for business websites. When a good SEO strategy is in place, you will enjoy many great benefits. When people search for your keyword, they will see your site, increase your traffic and ultimately use your services, helping you to succeed. You may have been told […]

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Make an impact with a blog

October 23, 2014 by in category Content Marketing, News

There are five essential components of a good marketing strategy for your website.

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Using social media in business

October 20, 2014 by in category Digital Marketing, News

In these days of digital media, social media has become a central pillar of our lives. From Facebook to Twitter, it has taken just a decade for social media to form such a pivotal point of our lives to the point where many of us can’t imagine going a day without logging on. Marketing campaigns […]

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Google rolls out update 4.1 for Panda algorithm

October 17, 2014 by in category News

As they often do, Google have recently changed their search engine algorithm to keep up with the new ways that people are searching for things. Many years ago, SEO (Search Engine Optimisation) was quite simple and a large jump away from where it is now. Back then, Google bumped websites up the radar by the […]

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Avoiding the pitfalls of content marketing

October 13, 2014 by in category Content Marketing, News

Content marketing is one of the most effective techniques used to promote websites and ensure they are easier to find on search engines. If you want to make the biggest impact and take advantage of the benefits it brings, you need to get your strategy right and ensure you avoid the potential pitfalls.

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Steps to creating the perfect content marketing plan

October 10, 2014 by in category Content Marketing, News

  In 2014, we are well and truly into the digital age and if you own a business, you need a website. Online presence is one of the largest factors that will be a deciding point for potential customers, and for that reason it’s vital that you have informative and engaging content. In this day […]

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What to consider when designing a website

October 8, 2014 by in category News

It’s essential that your website is both attractive and highly functional. Many websites fall into the category of having a website which looks impressive, but is difficult to navigate, or having a website which can be used with ease but is visually unappealing. The best websites strike the perfect balance of simplicity and visual appeal.

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Making your site responsive for mobile devices

October 4, 2014 by in category Digital Marketing, News

The usage of mobile devices continues to grow, giving companies even more opportunities to attract customers, make sales and be successful. Statistics suggest that these days, more people are using mobile phones to browse the internet rather than desktop computers or laptops. The biggest advantage of modern phones is that the connections are strong enough […]

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The importance of great content

October 2, 2014 by in category Content Marketing, News

All websites deserve good content. Without content, a website definitely won’t leave a significant impression on its customer. Good content will promote a website and ensure that its goals, purposes and information are displayed clearly. On the other hand, bad content will simply drag a website down and will ensure that it does not get […]

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Happy Birthday 2 Us!

September 30, 2014 by in category News

The first week of October sees us celebrating our second anniversary here at Web Consultancy. For us it has been an incredible two years, reflected in the wide and diverse number of businesses we have been privileged to work with to bring web success. As unaccustomed as we are to resting to reflect on success, […]

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