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Category: News

E-commerce rules today’s retail industry

November 27, 2016 by in category News, Website Design

Electronic commerce as it is fully known is the act of trading in services and products via the use of computer networks. E-commerce draws upon a myriad of technologies to operate, primarily the internet and various types of devices that can connect to it. There are numerous advantages to using this approach for customers and […]

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Why your content needs to be the highest quality

November 22, 2016 by in category Content Marketing, News

Search engines and online directories have caused a huge reduction in the number of people using physical materials like the Yellow Pages to find businesses. People are more likely to look online because it is faster and they can read reviews and comments that have been left. This helps them to choose the right business […]

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Why use WordPress for your website?

November 19, 2016 by in category News, Website Design

The rise in popularity – and use – of WordPress has been quite remarkable. When it was launched over a decade ago the intention of it was to provide a simple word editing package that allowed people to publish personal blogs on the web. Over time the content management system it offers has expanded to […]

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The right B2B marketing strategies can provide big benefits

November 15, 2016 by in category Digital Marketing, News

Business-to-business marketing (B2B) is a concept that many are unfamiliar with but it can be a useful tool for any company. This type of marketing involves organisations selling their services or products to other establishments rather than directly to a customer. It can be highly profitable but there is also a lot of competition between […]

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Web Consultancy thanked for support of apprenticeship system

November 12, 2016 by in category Miscellaneous, News

Usually we use our blog to provide news and keep you up to date with the latest trends and developments in respect of what makes for a successful web presence. Occasionally we highlight how our services can enhance your business opportunities. This article is a little different, as recent developments mean we can give you […]

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Using the right tools in internet marketing

November 8, 2016 by in category Digital Marketing, News

Attempting to find out the best internet marketing strategy can be quite the challenge. Right away you will see there are numerous ways to attract the public’s attention. Without proper execution of these strategies though, building a considerable online presence can seem impossible. It is important to explore the options, the benefits they can offer, […]

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Characteristics of responsive web design

November 3, 2016 by in category News, Website Design

The World Wide Web took off faster than anyone could have predicted. In the past few years mobile growth has made its presence known as well. It’s hard to find someone who doesn’t own a type of device these days that’s connected to the internet on the move. It is no surprise that this kind […]

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Does your content tell a story and answer questions?

October 31, 2016 by in category Content Marketing, News

Online marketing is in a period of change as companies look to earn the best returns on their investments and adapt to behavioural changes. Traditionally display ads could provide big returns, getting people thinking about a brand because it was displayed prominently on pages. This strategy doesn’t work as well now. In fact it is […]

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Utilising insights into people’s feelings in social media marketing

October 25, 2016 by in category News, Social Media

Social media can prove to be an immensely powerful marketing tool but it does present challenges. A business can’t simply create a profile and start posting without having a goal in mind or something to say. There needs to be a clear objective and a plan to make a return on the investment being made. […]

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The must-haves when adding e-commerce to WordPress

October 22, 2016 by in category News, Website Design

Online businesses are on the rise, so now is a better time than ever to get involved and present your own offerings to the world. How do you do this? Why, through an excellent WordPress e-commerce site of course. The necessary plug-ins can be reasonably priced, lowering the risks when you start up and increasing […]

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