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Category: Social Media

Twitter’s CEO search is over

October 4, 2015 by in category News, Social Media

Twitter has appointed co-founder Jack Dorsey as their new CEO. He had been holding an interim role since June when previous chief executive officer Dick Costolo resigned from the role he had been in for five years. This left the social media giant in a tricky position and was causing worry amongst shareholders. The response […]

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Boost your brand with social media

September 22, 2015 by in category News, Social Media

One of the main things that makes social media so useful for businesses is the fact that it allows them to build relationships with customers. In many cases the only time consumers hear from companies is when they are trying to sell something. Social networks allow them to connect with and engage customers more frequently […]

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WhatsApp races ahead of Twitter and Facebook Messenger

September 8, 2015 by in category News, Social Media

WhatsApp has been one of the fastest-growing social media phenomenons of 2015, growing by an astonishing 100 million users since April this year. The instant messaging app was purchased by social media giant Facebook in 2014 and has gone from strength to strength since, currently boasting 900 million monthly users across the world.

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Twitter begins clamping down on plagiarism

August 24, 2015 by in category News, Social Media

Social media is big business, particularly on hugely popular sites such as Twitter. Connect with a large audience, and you can very well drive an entire brand forward based on posts and tweets alone. The power of social media in modern times means that businesses have taken to it in droves, attempting to connect with […]

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Stay clear of social media horror stories

August 17, 2015 by in category News, Social Media

Social media has become an essential tool in the business world. When used correctly, it can be very powerful and help your business grow and secure a wealth of new customers and connections. Once your account is up and running, there are a few things you should keep in mind to ensure your image is […]

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Using social media in the right way

August 3, 2015 by in category News, Social Media

Social media provides a wide range of benefits for businesses, including helping them to build more personal relationships with their audience. It can also be a huge support to your SEO operations, but you need to be careful to ensure your competitors aren’t sabotaging you on networks too. The tactic is a negative one, but […]

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Break the rules of social media

July 26, 2015 by in category News, Social Media

Social media has progressed so much in the last few years that it is easy for businesses and individuals to get left behind. Rules have come and gone, attitudes have changed and old networks have been replaced by newer, more functional ones. Sticking to the original rules of social media is no longer a good […]

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Put people first in your social campaign

July 19, 2015 by in category News, Social Media

Social media is becoming more and more important for businesses, allowing them to express their personalities, reach out to a potentially worldwide audience, and increase traffic. For these reasons, it is crucial that your social marketing campaign is fresh, relevant and appealing to your potential customers. If you want to make it big on social […]

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Google’s “right to be forgotten” could extend to the US

July 12, 2015 by in category News, Social Media

In modern times, privacy and security on the internet is a pressing issue. This has been highlighted by Google’s “right to be forgotten” laws recently being passed in Europe, giving Europeans the chance to prevent personal details from being indexed on Google.

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Time-saving social media strategies

July 5, 2015 by in category News, Social Media

When it comes to your small business website, the smart use of social media can be the most cost-effective marketing tool at your disposal. Effective social media management requires focused attention, yet one of the most valuable resources for a small business is time. In the digital age it is more crucial than ever before […]

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