Six usability mistakes to avoid
August 11, 2015 by simon in category News, Website DesignUsability is crucial for websites, or visitors will quickly leave and go elsewhere. If your site is not user friendly, you’ll naturally have a higher bounce rate and struggle to compete with other more accessible sites. Here are six mistakes to avoid in order to make your site useful to visitors.
0 0 Read moreMaking your webstore mobile friendly
August 5, 2015 by simon in category News, Website DesignHere at Web Consultancy we like to take our own experiences as a learning opportunity and use our newly-gained knowledge to the benefit of our clients. We had a golden example of this recently, which shows just how valuable it is to ensure every aspect of your web presence is responsive and mobile friendly.
0 0 Read moreConsidering customer-centric web design
August 4, 2015 by simon in category News, Website DesignMany businesses opt for a flashy website design to grab visitors’ attention. Being unique is certainly a great quality, but it should not come at the cost of usability. If a customer cannot use or navigate your website easily, they’re likely to simply click off. Having a website that is customer-centric is much more useful, […]
0 0 Read moreUse visionary videos to reach a world of online consumers
July 27, 2015 by simon in category News, Website DesignOne of the greatest gifts the internet has given us is the capacity to purchase goods and access information in an instant. Every business that has an online presence has the potential to attract customers from all over the world, and one of the major ways you can reach potential consumers is with the use […]
0 0 Read more5 essential features of e-commerce stores
July 21, 2015 by simon in category News, Website DesignE-commerce is growing at a rapid rate, seeing more and more people every day choosing to shop online rather than on the high street or in the supermarket. There are a huge number of sites out there that you can purchase goods from, but only a few of them will be successful. One crucial feature […]
0 0 Read moreUse smart visuals in your site design
July 20, 2015 by simon in category News, Website DesignWe’ve already mentioned how important eye catching visuals are in your social media campaign, but visual content is also absolutely vital for web design in 2015. With the use of graphics, videos and infographics, you can engage your customers, encourage them to share your site with others and keep them coming back. Although quality written […]
0 0 Read moreReducing the bounce rate of your website
July 13, 2015 by simon in category News, Website DesignThe bounce rate refers to the number of people who visit your site and leave without clicking on and viewing any other pages. It is important to get this number as low as possible – after all, you want your visitors to spend time on your site exploring and reading the content you have created […]
0 0 Read moreThe secrets of increasing visitors to your ecommerce website
July 7, 2015 by simon in category News, Website DesignWhether you own a small online webstore or run a major ecommerce enterprise, it is a fact that website traffic successfully drives sales. However, we know that finding ways to increase traffic can be challenging and time-consuming. If you want to focus on increasing traffic to your ecommerce website, there are a few overlooked ways […]
0 0 Read moreEffective web design tools to tell the story of your business
July 3, 2015 by simon in category News, Website DesignBefore the days of mass media and digital evolution, the main method of communication was storytelling. Stories have long been a powerful and effective tool for passing on information. Thanks to technology and the internet, the immediate communication of stories to the masses has been made simple, and when used smartly those stories can help […]
0 0 Read moreThe future of web design
June 22, 2015 by simon in category News, Website DesignAppealing and functional web design is a must for businesses, but there are many potential pitfalls to avoid. One common mistake is the overuse of colour on websites. When used in the right way, colour can be great to make something pop out of the page and attract attention, but too much colour can make […]
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